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MBA 711 Business Analysis and Statistics

Course Description: A student project team will study the problem of replacing or developing an organizational service operation. To solve the problem students are required to research the operational issues associated with the improved service center. They will be required to access the existing operating facility and recommend methods to bring the facility up to the specified standards. They will be required to specify necessary technology and to develop staffing plans that will meet the new operational requirements. Some of the learning outcomes for this project are: How to decide whether to lease or build a facility, How to define the financing needed to establish the new facility, How to develop a budget for the project, How to show the comparative advantage of the team's recommended facility vs. other possible choices, How to use quantitative techniques to analyze the effectiveness of the recommended operation once it is established, How to demonstrate the appropriateness of the recommended technology to meet the objectives of the new service operation, How to analyze the impact the service center's technology will have on the firm's knowledge base of its customers, How to recruit, develop, compensate, and retain a workforce, How to identify the effect of the local culture and customs on the operation of the service center, How the design of the service center's organization will contribute to the stability and satisfaction of the center's work force.

6 credits

MBA 712 Business Strategy

Course Description: A student project team will develop a business strategy and implementation plan to improve the financial and operating performance of the firm within 3 to 5 years. Justification for the strategy will include 5-year industry demand and firm market share projections, pro forma financial statements, and earnings pershare forecasts that will result from the business strategy. Some of the learning outcomes from completing this project include: How to appraise the significant impacts of the broad environment on a firm's industry and business strategy and assess the impact of demographic, economic, governmental, international, physical, social, and technological forces on the products demand, firm performance, and strategic requirements of the industry, How to define and analyze the competitive environment of a firm, including the trends and conditions that influence the strength of substitute products, potential entrants, bargaining power of suppliers and customers, and rivalry among competitors, How to assess the resources and capabilities of firm to support business objectives and performance objectives over time, including the functions such as marketing, operations, technology, finance, and human resources, How to identify and evaluate the performance objectives and business strategy of firm, including analysis of how the strategy, will achieve the desired performance objective and will create economic and social value, and assessment of the likely response to competitors and potential competitors to the strategy, How to design the organizational structure, process and systems to implements a business strategy, including the following: job functions, reporting relationships, recruitment and selection policies, training and development programs, measurement and evaluation systems, reward and restraint procedures, and planning and budgeting systems. How to appraise the influence of organizational structure, politics, leadership, and culture on the strategy formulation and implementation process.

6 credits

MBA 713 Global Corporate Diversification Strategy

Course Description: A student project team will develop an analysis of and recommendation for the impact of a business acquisition, divestiture, strategic alliance, or other strategic initiative on the performance and operations of a global diversified company such as General Electric Philips, or Matsushita. Support for the recommendation will include financial projections, corporate strategy considerations, and organizational impacts. The project should also analyze the interrelationships between the proposed strategic initiatives on the synergy with other businesses in the firm's portfolio. Some of the learning outcomes from completing this project include:
How to evaluate acquisitions, divestitures, and strategies and international strategies
How to evaluate acquisitions, divestitures, and strategic alliance in an international context
How to assess the financial performance and capital structure of a multibusiness, multinational firm
How to identify and evaluate the various synergies that can result when a firm competes simultaneously in several industries and countries, How to assess the appopriateness of organizational structures, systems, and processes to manage the complexities inherent in a multibusiness, multinational firm, How to determine the role and effectiveness of organizational leadership and corporate culture in a complex firm.

6 credits

MBA 714 Operations Management

Course Description: A student project team will develop a recommendation for improving a compllex manufacturing operation. This recommendation may incorporate make-or-buy decisions, forward or backward integration decisions, continuous or revolutionary change processes, and redefinition of input or output requirements in terms of cost, quality , and service. The team will justify its recommendations in terms of the improved capacity, efficiency, effectiveness, or flexibility of the operation. It will also consider the impact of recommendations on constituencies such as customers, employees, shareholders, regulators, and host communities. Some of the learning outcomes from completing this project include: How to assess the performance of a manufacturing and/or service operations, How to analyze and manage supply chains and physical distribution systems, How to measure and estimate costs and variances; How to evaluate make-or-buy decisions, How to institute continuous or revolutionary improvement processes in an operation.
How to select among and manage alternative technologies for an operation, How to describe and analyze the policies that guide an operation, How to determine compatibility between an operation and its inductrial relations and organizational processes.

6 credits

MBA 715 Marketing

Course Description: A student project team will develop a business plan for an existing or new e-commerce business for a service or product. This project will involve the development of a full scale marketing plan which incorporated all forms of integrated marketing communication necessaru to drive traffic to the Web site and build loyal customers. Projects may include existing businesses engaged in or interested in building a Web presence with ecommerce or internet start-ups that require venture capital. Some of the learning outcomes from completing this project include: How to propose a business plan for an ecommerce enterprise to either outside investors or corporate managers; How to design and develop new services or products for e-commerce; How to define target markets as assess market needs for a new service or product; How to segment markets and determine the advantages and disadvantages of serving them; How to forecast market demand for a service or product; How to formulate an integrated marketing program and the marketing mix (price, product, promotion, place, etc.) for a Web-based enterprise; How to estimate costs and develop capital, and operating budgets for a new venture or expansion.

6 credits

MBA 716 Finance

Course Description: This module is focused primarily on corporate finance, with particular emphasis on capital budgeting, cost of capital, valuation principles, and statistical analysis. A project based team will be responsible for analyzing the financial implications of a new capital expenditure of the firm. The team will be responsible for determining the financial decision of the firm as well as addressing the effect that the new capital expenditure will have on firm value. The project will also forcast cash flows and perform a risk analysis of the firm. Develop an understanding of the basic concepts in corporate finance with a particular emphasis on capital budgeting techniques such as the net present value (NPV), internal rate of return (IRR), adjusted net present value model (ANPV), and the profitability index (PI); An understanding of bond valuation and equity valuation; An understanding of how to determine the cost of capital of the firm and apply appropriate discount rates for a firm; An understanding of the trade offs of financing projects with debt or equity; A working knowledge of statistical analysis-applying standard deviation, variance, covariance, and correlation coefficients; An understanding or regression analysis and examples of application in corporate finance; A working knowledge of many of the functions of Excel including statistical functions and regression analysis.

6 credits

MBA 717 Public Policy

Course Description: This module consists of a number of learning exercises, discussion questions, and a major project. In the project, a team charged with contributing information and evaluations affecting management's strategic and operational decision making responsibilities and with suggesting strategic and operational alternatives for improving the company's efficiency and profitability. The student teams will develop and implement an activity based cost/management (ABC/M) for the company's distribution operations. Some learning outcomes resulting from completion of this module include: An understanding the distinction between reporting systems and information systems.
An appreciation of the competing demands for precision and accuracy and the cost/benefit trade off in designing and implementing a management information system, An understanding of cost behavior in response to changes in business operational resources and the level and mix of business activities, The development of skill in analyzing and interpreting variances from expectations or among alternative outcomes, An ability to assess the adequacy or organizational capacities available to support actual and projected strategic and operational plans and to develop and assess appropriate strategic or operational responses, An ability to identify costs that are relevant in a given decision-making or evaluation situation and explain the cost consequences of actual and projected outcomes, An understanding of how to incorporate considerations of risk and uncertainty in the preparation forecasts and performance assessments, The design of performance measures and reports that are appropriate and useful to managers responsible for specific aspects of operations and planning, The development of skill in using cost information to suggest possible actions that may be taken to reduce costs while at the same time contributing to overall profitability and customer satisfaction, Skills in presenting and defending your findings and recommendations in a clear, concise, and on-point manner, understandable to an audience knowledgeable in the industry and market, but lacking string technical skills in accounting and analytics.

6 credits

MBA 718 Organizational Behavior and Change

Course Description: Student teams gather information on large , complex organizations over time to determine how the organizations have dealt with change in the past and to project what they might do to accommodate, or perhaps even anticipate, the need for change in the future. Some organizations studied in the recent past are: Apple Computer, General Electric, IBM, Johnson & Johnson, Microsoft, and Xerox. This module focuses primarily on the human side of organizations, with secondary focuses on strategy, marketing, and finance issues. In completing the module, students will: Review a range of writing and thought on organizational change alter the approaches organizations take a leadership and management, Investigate how companies have managed their employees and their environment has changed, often rapidly, Track adjustments in organizational structure over time, Identify and follow shifts in organizational strategy and marketing resulting from a changing environment, Follow how changes in the environment have led to shifts in operations, Discover how shifting environmental factors in the past and present affect companies' internal financial condition and position in the global marketplace.

6 credits

MBA 719 Independent Project and Business Simulation

Course Description: Individual students will design and implement a significant multidisciplinary research project of their own choosing. the individual projects must be approved by the program faculty. A second component of this module in a complex management simulation. Student teams will manage companies in a competitive market place where the goal is to achieve the best performance in the simulated market. Traditional business measures such ROI, market share and stock price are used to evaluate team performance.

6 credits