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POL 224 Public Opinion and Polling Methods

Course Description: This course examines public opinion in American politics and how to measure it. Topics include what public opinion is, Americans' knowledge about politics, political socialization, group differences in public opinion, the content of public opinion on certain issues (environmental protection, selected social and racial issues, and presidential approval), and public opinion polling methods. In the first half of the term, we will consider issues of sampling, question wording, how survey information is collected, how to be an effective poll taker, and how to read and understand survey results. We also will explore focus groups and several cutting-edge techniques in survey research, such as survey experiments, There will be several videos during the semester.

Course Rotation: NYC: Fall, even years.

Credits

3 credits

Prerequisite

POL 114 Minimum Grade of D